An Abby Garger Company

Abby Garger Engineered high-impact, performance-driven marketing strategies for Incrediwear, optimizing ROAS and conversion rates through full-funnel social campaigns and precision-targeted creative. Spearheaded creative direction and iterative A/B testing, consistently doubling ROAS month-over-month while scaling revenue and maximizing ad efficiency.

  • Creative Direction
  • Creative Strategy
  • UI/UX Design
  • Graphic Design
  • Video Production
  • CRO
  • Paid Social, Paid Search, Digital Marketing & Performance Marketing

Videography

Photography

Animation

Graphic Design

Web Design

Social Media Advertising

Analysis

Advertising

CRO

Identity Development

Brand Design

Market Research

Copywriting

The Creative Strategy

Abby Garger led a full-funnel, evergreen campaign for Incrediwear, leveraging founder stories, product comparisons, and testimonials to drive engagement and highlight product superiority. Strategic retargeting re-engaged high-intent audiences, maximizing conversions and reinforcing Incrediwear’s leadership in recovery wear. The campaign drove sustained growth, increased brand awareness, and optimized ad performance across multiple channels.

  • Product Excellence: Elevated Incrediwear’s brand narrative by spotlighting its revolutionary non-compression recovery technology through dynamic storytelling that underscores the scientific rigor and proven efficacy of their products. This strategy not only accentuates the superior quality of the offerings but also their unique therapeutic impacts, positioning Incrediwear as a pioneer in the wellness and recovery industry
  • Consumer Clarity: Simplified complex product benefits into engaging, digestible content to enhance consumer understanding.
  • Audience Segmentation: Utilized data-driven insights to deliver highly targeted messaging, boosting engagement and brand loyalty.
  • Creative Diversity: Crafted and curated powerful narratives that not only showcase the functional benefits of Incrediwear products but also authentically capture user success stories. This strategic storytelling is meticulously designed to escalate user engagement and supercharge conversion rates across both digital and traditional marketing channels.
  • Engagement and Conversion: Crafted compelling stories that amplified customer success, increasing engagement and conversion rates.
  • Strategic Marketing: Orchestrated data-driven marketing strategies and creative solutions tailored to channel nuances, maximizing ROI, optimizing funnel efficiency, and driving market expansion.

Results

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CR improved from 2% to 5.4% An Increase Of 170%

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Reach Over 9.3 Million Users, with a 40% Increase in Hook & Hold Rates

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48.95% reduction in CPA Increased ROAS by 528%

CR improved from 2% to 5.4% An Increase Of 170%

48.95% reduction in CPA Increased ROAS by 528%

Reach Over 9.3 Million Users, with a 40% Increase in Hook & Hold Rates

Project Gallery

Project Gallery

Creative Director Abby Garger leading eCommerce campaign strategy for Incrediwear
Branded content production for Incrediwear by Creative Director Abby Garger
Data-driven ad creative for performance marketing by Abby Garger
High-converting product photography for Incrediwear campaign
UI/UX design for eCommerce conversion optimization
Incrediwear testimonial-driven ad campaign creative
Branded storytelling for DTC wellness brand Incrediwear
Creative Director content strategy for ROAS growth
Videography showcasing Incrediwear recovery wear benefits

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Let’s connect and explore ways we can collaborate!

  • Develop a strong brand identity that aligns with your vision.
  • Creates compelling visuals, messaging, and storytelling to engage your audience.
  • Uses data and insights to optimize campaigns for better results.
  • Craft high-performing ads, social media content, and marketing assets.
  • Help scale your brand by aligning creative direction with growth strategies.
Let’s talk

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